publication . Article . 2017

ICT-Platform to Transform Car Dealerships to Regional Providers of Sustainable Mobility Services

Benjamin Wagner vom Berg; Jorge Marx Gómez; Alexander Sandau;
Open Access English
  • Published: 01 Feb 2017 Journal: Interdisciplinary Journal of Information (issn: 1555-1229, eissn: 1555-1237, Copyright policy)
  • Publisher: Informing Science Institute
Abstract
Aim/Purpose: The topic of this study is the ICT-enabled transformation of car dealerships to regional providers of sustainable mobility (e.g., car sharing). Background: Car dealerships offer specific conditions that enable a sustainable mobility offer, based on individual motorized transport like car sharing. This is especially useful in small towns or rural areas where people’s mobility is strongly dominated by private cars, and public transport coverage is limited. However, these new mobility services are combined services with the need of a deep integration of information systems, and these services are not yet related to car dealerships and customer acq...
Subjects
free text keywords: car dealership, automotive retailer, car sharing, SusCRM, sustainability CRM, sustainable mobility, rural regions, Information technology, T58.5-58.64
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