Factors affecting customer satisfaction in mobile telecommunication industry in Bangladesh

Article English OPEN
Md. Hasebur Rahman;
(2014)
  • Publisher: Vilnius Gediminas Technical University
  • Journal: Business (issn: 2029-7491, eissn: 2029-6169)
  • Related identifiers: doi: 10.3846/bme.2014.06
  • Subject: Management. Industrial management | HD28-70 | HF5001-6182 | customer satisfaction | Business | mobile telecommunication | quality factors | customer

Identification of factors responsible for customer satisfaction is a key concern of marketing scholars and marketers in now a days and it will remain in the future. There is considerable evidence that quality factors affecting customer satisfaction in numerous ways. How... View more
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