publication . Article . 2013

An exploration study to detect important factors influencing insurance firms

Farzaneh Soleimani; Fattaneh Alizadeh Meshkani; Abdullah Naami;
Open Access
  • Published: 01 Nov 2013 Journal: Management Science Letters (issn: 1923-9335, eissn: 1923-9343, Copyright policy)
  • Publisher: Growing Science
Abstract
Article history: Received May 12, 2013 Received in revised format 12 August 2013 Accepted 28 September 2013 Available online October 8 2013 The recent trend on competition among insurance firms has increased motivation to look for important factors influencing this industry. In this paper, we present an empirical investigation to find important factors shaping this industry. The proposed study designs a questionnaire in Likert scale and, using principal component analysis, detects important factors on the success of this industry. Cronbach alpha is calculated as 0.849, and Kaiser-Meyer-Olkin and Bartlett's Test are calculated as 0.873 and 12744 with (Sig. =0.000...
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Subjects
free text keywords: Insurance firm, Competition, Business, Actuarial science, Marketing, Cronbach's alpha, Insurance policy, Clinical study design, Increased motivation, Likert scale, Marketing planning, Quality of work, lcsh:Business records management, lcsh:HF5735-5746
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