Influence of Marketing on Consumer's Adoption of E-Banking

Article English OPEN
MSc. Ganimete Podvorica; Dr.Sc. Nail Reshidi;
(2014)

The financial system plays an extraordinary role in developing and enriching the domestic economy. E-banking service as an innovative software product and service for customers was introduced few years ago in the country from variety of national and international banks:... View more
Share - Bookmark