publication . Article . 2016

FOOD ENTREPRENEUR SUSTAINABLE ORIENTATION AND FIRM PRACTICES

Mark A. Gagnon; Pamela A. Heinrichs;
Open Access English
  • Published: 01 Oct 2016 Journal: International Journal of Food and Agricultural Economics, volume 4, issue 4, pages 11-28 (issn: 2147-8988, eissn: 2147-8988, Copyright policy)
  • Publisher: International Journal of Food and Agricultural Economics
Abstract
This exploratory research examines the relationship between food entrepreneur sustainable orientation, mindset and firm sustainable practices in a mixed methods format. In particular we seek to address if entrepreneur behavior and firm practices are congruent with founding entrepreneur espoused support of sustainability. Our survey findings with thirty specialty food entrepreneurs suggest tenuous empirical support for the relationship of entrepreneur sustainable orientation, mindset and firm sustainable practices. However our qualitative results indicate positive relationships between sustainable orientation, mindset and practices. Evidence from this work highli...
Subjects
free text keywords: Entrepreneur sustainability, sustainable orientation, sustainable firm practices, food entrepreneur, lcsh:Agriculture, lcsh:S
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