publication . Article . 2018

UNDERSTANDING OUR AUDIENCE: MESSAGES FROM CONCEPT TO COMPLETION

Tharwat EL-Sakran;
Open Access German
  • Published: 01 Mar 2018 Journal: Journal of Languages for Specific Purposes (issn: 2359-9103, eissn: 2359-8921, Copyright policy)
  • Publisher: University of Oradea
Abstract
The United Arab Emirates (UAE) is a business hub for a great number of multinational and international companies that conduct daily communication activities in English, which has made efficient and audience sensitive written communication an essential requirement in today’s workplace. With computer-mediated communication (CMC) taking over face-to-face communication, this has created an essential need for students to learn efficient and appropriate communication styles pertinent to communication via emails. This study presents a pragmatic approach for teaching the how of writing appropriate and effective professional email messages. Comparisons of pre-and post-te...
Subjects
free text keywords: Writing email messages, professional business communication, computer mediated communication, Philology. Linguistics, P1-1091
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