publication . Article . 2017

Structure of the poultry meat market in Ukraine

Iryna Salkova;
Open Access English
  • Published: 01 Dec 2017 Journal: Agricultural and Resource Economics (issn: 2414-584X, Copyright policy)
  • Publisher: Institute of Eastern European Research and Consulting
The purpose of this paper is to carry out a marketing research of the state and structure of the poultry meat market in Ukraine; to identify the factors that hold back and stimulate the development of the poultry market and potential opportunities for growth. The competitive advantages of producers are determined and the main trends in the poultry meat market are characterized. The balance of supply and demand for meat and meat products in Ukraine has been studied. The Herfindahl-Hirschman index was used to determine the level of competition in the chicken meat market, which showed the disadvantages of competition in the market. The market is monopolistic, which...
Medical Subject Headings: health care economics and organizationsfood and beverages
free text keywords: conjuncture, market, price, poultry meat, production, demand, consumer., Agriculture (General), S1-972, Business, HF5001-6182
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