Marketing fortification of business through crowdsourcing and social responsibility: focus on South African SMEs

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Eunice Lebogang Sesale; Solly Matshonisa Seeletse;
(2017)

This paper investigates networking and related activities for marketing performance of small and medium enterprises (SMEs) for the sustainable development and the preservation of the environment. These SMEs have limited business skills and knowledge, and don`t have any ... View more
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