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Revista Galega de Economía
Article . 2014
Data sources: DOAJ
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Matriz tamaño-fortaleza competitiva: una propuesta para caracterizar a las empresas

Matriz tamaño-fortaleza competitiva: una propuesta para caracterizar a las empresas

Abstract

La competencia entre empresas es un proceso clave para explicar las tasas de nacimiento y de muerte empresarial en un sector. A su vez, la intensidad de la competencia puede observarse a partir de las diferencias en tamaño existentes entre las empresas de un determinado sector. En este trabajo se realiza una revisión de los modelos que analizan la influencia de la competencia en la supervivencia otorgando importancia al papel desempeñado por el tamaño organizativo. A raíz de la revisión de dichos modelos se identifican las principales interrelaciones entre tamaño y competencia a partir de las cuales hemos propuesto una nueva matriz que clasifica y caracteriza en cuatro grupos a las empresas en base a estas dos variables. Igualmente, y para que esta matriz sea útil a los directivos y consultores, hemos diseñado una metodología que permita localizar fácilmente a una empresa dentro de esa matriz y, a su vez, les oriente sobre las decisiones estratégicas que deben adoptar en un futuro.

Keywords

HB1-3840, HD72-88, Economic theory. Demography, Economic growth, development, planning

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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
gold