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Издательский дом «Среда»
Other literature type . 2022
Full-Text: https://phsreda.com/e-articles/10378/Action10378-102058.pdf
Data sources: Издательский дом «Среда»
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Развитие образования
Other literature type . 2022
Full-Text: https://phsreda.com/e-articles/10378/Action10378-102058.pdf
Data sources: Развитие образования
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Изменение потребительских предпочтений в современном мире

descriptionPublicationkeyboard_double_arrow_right Other literature type 30 May 2022 Russian Publisher:Publishing house "Sreda", LLC
Authors: Tatiana I. Siniuk; FGBOU VO \\"Rostovskii gosudarstvennyi ekonomicheskii universitet (RINKh)\\"; Mariia V. Semenchenko; FGBOU VO \\"Rostovskii gosudarstvennyi ekonomicheskii universitet (RINKh)\\";

Изменение потребительских предпочтений в современном мире

Abstract

В статье рассматриваются современные тенденции, влияющие на изменение потребительских предпочтений и их значение при планировании маркетинговой стратегии сервисного предприятия.

Keywords

планирование стратегии, выявление предпочтений, изменение потребительского поведения, маркетинговая деятельность сервисного предприятия

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    selected citations
    These citations are derived from selected sources.
    This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
    		 0
    popularity
    This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
    		 Average
    influence
    This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
    		 Average
    impulse
    This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
    		 Average
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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
gold