Position of Serbia on the international market of alcoholic beverages

Article Serbian OPEN
Đorović, Milutin; Stevanović, Simo; Lazić, Verica;
  • Publisher: Srpsko udruženje za marketing
  • Journal: Marketing (issn: 0354-3471, eissn: 2334-8364)
  • Related identifiers: doi: 10.5937/markt1201015D
  • Subject: market | Marketing. Distribution of products | trade | import | balance | distilled alcoholic beverages | HF5410-5417.5 | alcoholic beverages | export | wine | beer

This paper presents a comparative analysis of the major indicators of both the world and domestic markets of alcoholic beverages. Namely, for the last 21 years, for the observed subperiods, the method of comparative analysis were used to study quantitative and structura... View more
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