Manufacturers Mergers and Product Variety in Vertically Related Markets

Research, Preprint OPEN
Chrysovalantou Milliou; Joel Sandonis;
(2014)
  • Publisher: Center for Economic Studies and Ifo Institute (CESifo) Munich
  • Subject: vertical relations | L41 | L42 | L11 | L13 | horizontal mergers, product variety, vertical relations | horizontal mergers | product variety
    • ddc: ddc:330
      jel: jel:L11 | jel:L42 | jel:L41 | jel:L13

We study final product manufacturers’ incentives to introduce new products into the market and how they are affected by a merger among them. We show that when manufacturers distribute their products through multi-product retailers, a manufacturers merger, although it ... View more
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    15 references, page 1 of 2

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