Plural forms versus franchise and company-owned systems:ADEA
approach of hotel chain performance

Article English OPEN
Botti , Laurent; Briec , Walter; Cliquet , Gérard;
(2009)
  • Publisher: Elsevier
  • Subject: Company-owned system | Plural form | DEA | Franchise | Efficiency | Kruskal–Wallis | [ SHS.GESTION ] Humanities and Social Sciences/Business administration

Plural form tends to be the most popular organization form in retail and service networks compared to purely franchised<br />or purely company-owned systems. In the first part, this paper exposes the evolution of researchers' state of mind from the<br />way of thinking ... View more