Key Success Factors of Innovation in Multinational Agrifood Prospector Companies

Article English OPEN
Fortuin, F.T.J.M.; Batterink, M.H.; Omta, S.W.F.;
  • Subject: innovation, assessment tool, agrifood prospector companies, Agribusiness, Agricultural and Food Policy, International Relations/Trade,

The Wageningen Innovation Assessment Tool (WIAT) assesses a company’s drivers and barriers to innovation and benchmarks the critical success and failure factors of its innovation projects with data of agrifood prospector companies around the world. The present paper d... View more
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