Impact of social media on power relations of Korean health activism

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Shim, Kyujin (2014)
  • Publisher: MISC
  • Journal: (issn: 2183-2439)
  • Related identifiers: doi: 10.17645/mac.v2i2.7
  • Subject: Medienpolitik, Informationspolitik, Medienrecht | Korean health activism | Repräsentativität | data | Analyse | Gesundheit | Gesundheitspolitik | Nachhaltigkeit | Legitimität | Health Policy | nichtstaatliche Organisation | NGO communication | 11000 | Media Politics, Information Politics, Media Law | communication | non-governmental organization | social media | Kommunikation | Soziale Medien | Sozialwissenschaften, Soziologie | News media, journalism, publishing | e-mobilization | Communication. Mass media | health | utilization | analysis | sustainability | Daten | 10800 | Nutzung | patient activism | health communication | legitimacy | P87-96 | representativity | Social sciences, sociology, anthropology | Publizistische Medien, Journalismus,Verlagswesen

This case study explores how the Korea Leukemia Patient Group (KLPG) uses social media in its internal communication strategy and how that empowers its relationship with external counterparts. This study’s findings indicate that the communication strategy of the local h... View more
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