Trust and management-to-employee communication in Slovenian companies: Some evidence from the current economic crisis

Article English OPEN
Maja Makovec Brenčič; Barbara Moerec; Matevž Rašković;
(2011)
  • Publisher: Faculty of Economics & Business, Zagreb, CROMAR (Croatian Union of Marketing Associations)
  • Journal: Tržište,volume 23,issue 2,pages165-187 (issn: 0353-4790)
  • Subject: trust | economic crisis | Marketing. Distribution of products | trust, management-to-employee communication, top Slovenian employers, economic crisis, relationship marketing | top Slovenian employers | HF5410-5417.5 | relationship marketing | management-to-employee communication
    acm: ComputingMilieux_THECOMPUTINGPROFESSION

This paper analyzes the importance of trust and management-to-employee communication among top Slovenian employers from the Golden Thread Survey. The paper analyzes the changes and impact of the deteriorating external economic situation on (a) company employee relationa... View more
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