CONSPICUOUS CONSUMPTION, LUXURY PRODUCTS AND COUNTERFEIT MARKET IN THE UK

Article English OPEN
My Pham, TH; Nasir, M;
(2016)
  • Publisher: Singidunum University
  • Journal: European Journal of Applied Economics (issn: 2406-2588, eissn: 2406-3215)
  • Related identifiers: doi: 10.5937/ejae13-10012
  • Subject: Economic growth, development, planning | counterfeit products | conspicuous consumption | HD72-88 | luxury fashion brands | consumer choice

The fast growth of fashion brands and the popularity of counterfeit goods has posed certain challenges to the existing and new luxury fashion brand players. This study elaborates on the factors driving the market for counterfeit products in the UK. The data collected by... View more
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