Las redes sociales directivas externas y la estrategia corporativa.

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Fernández Pérez, Virginia;
(2008)
  • Publisher: Asociación Española de Contabilidad y Administración de Empresas
  • Journal: Gestión Joven, issue 2 November (issn: 1988-9011)
  • Publisher copyright policies & self-archiving
  • Subject: redes sociales directivas | lógica dominante | Social sciences (General) | H1-99 | Social Sciences | H | comportamiento estratégico | redes sociales directivas, estrategia corporativa, lógica dominante, comportamiento estratégico. | estrategia corporativa

Este trabajo pretende aportar un punto de vista más amplio sobre el desarrollo de la toma de decisiones directiva relacionada con la elección e implantación de la estrategia corporativa, para lo que incorpora las redes sociales externas de los directivos como elemento e... View more
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