The Model Of The Five Competitive Forces On Romanian Retail Market

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  • Publisher: University of Petrosani
  • Journal: Annals of the University of Petrosani - Economics, volume 10, issue 1, pages 289-298 (issn: 1582-5949)
  • Publisher copyright policies & self-archiving
  • Subject: retail, Porter, Romania, competition, market | Economics as a science | competition | Romania | retail | market | HB71-74 | HB1-3840 | Porter | Economic theory. Demography
    • jel: jel:M39 | jel:M19
    acm: ComputingMilieux_GENERAL

The paper is about the model of the five competitive forces of Michael Porter. In the first part, I have presented the theoretical aspects of the model and after that, I tried to apply the model on the retail market in Romania. I used data gathered from national and int... View more
  • References (13)
    13 references, page 1 of 2

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    [4]. Harvey-Jones, J. (1991) Getting it Together, Heinemann Publisher, London

    [5]. Morden, T. (2007) Principles of Strategic Management, 3rd edition, Ashgate Publisher, Cornwall, UK

    [6]. Porter, M. (1980) Competitive strategy, The Free Press, New York

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    [8]. State, O.; Costache, I. (2007) E-commerce and e-business in Romania, Amfiteatrul Economic, no. 21, Bucharest

    [9]. Wheelen, TL.; Hunger, JD. (2000) Strategic Management and Business Policy - Entering 21st Century Global Society, 7-th edition, Prentice-Hall, New Jersey

    [10]. Study How Global is the Business of Retail? (2009) Available at

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