Promoting functional foods as acceptable alternatives to doping: potential for information-based social marketing approach

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James, Ricky; Naughton, Declan P; Petroczi, Andrea;
  • Publisher: BioMed Central
  • Journal: Journal of the International Society of Sports Nutrition, volume 7, issue 1, pages 37-37 (issn: 1550-2783, eissn: 1550-2783)
  • Publisher copyright policies & self-archiving
  • Related identifiers: pmc: PMC2994790, doi: 10.1186/1550-2783-7-37
  • Subject: alliedhealth | Nutrition. Foods and food supply | TX341-641 | Research Article | sports | psychology | Sports medicine | RC1200-1245 | Food Science | Nutrition and Dietetics

<p>Abstract</p> <p>Background</p> <p>Substances with performance enhancing properties appear on a continuum, ranging from prohibited performance enhancing drugs (PED) through dietary supplements to functional foods (FF). Anti-doping messages designed to dissuade athlete... View more
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