Online consumer behavior among Norwegian business students

Master thesis English OPEN
Møller-Hansen, Tor Ragnar;
(2013)
  • Publisher: Universitetet i Agder ; University of Agder
  • Subject: BE 501 | VDP::Social science: 200::Economics: 210
    acm: ComputingMilieux_COMPUTERSANDSOCIETY

Masteroppgave i økonomi og administrasjon - Universitetet i Agder 2013 E-commerce is an ever growing phenomenon which merits further research. This study conducts a literature review in the field of online consumer behavior, focusing on online consumer purchase inten... View more
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