Possibilities, challenges and solutions of marketing within internet bank

Doctoral thesis OPEN
Hermanis Rullis;
(2011)
  • Publisher: Latvijas Universitāte
  • Subject: Ekonomika
    acm: Hardware_MEMORYSTRUCTURES

ANNOTATION Purpose of dissertation “Possibilities, challenges and solutions of marketing within internet bank” is to evaluate a role of internet bank in the bank marketing, to research adoption of internet banking among private customers and to provide suggestions to... View more
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