Globalisation of commercial theme parks: the walt Disney Company
Part of book or chapter of book, Conference object
DE GROOTE, Patrick
- Publisher: Katholieke Universiteit Leuven
The Economics Research Associates (ERA) defines a theme park as ‘A gated attraction that contains rides and/or shows in a themed environment, offers a pay-one-price ticket for its guests and attracts at least 500,000 annual visits’ (ERA, 2007). A more detailed descripti...