A new wine superpower? An analysis of the Chinese wine industry

Conference object, Article English OPEN
Li, Yuanbo; Bardaji de Azcarate, Isabel;
(2016)

China is one of the most attractive wine markets and a hopeful wine producer in the twenty-first century. Current studies of wine in China tend to focus on the wine market but seldom analyze the domestic wine industry, which contributes approximately 70% of the to... View more
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