Mining for Social Media: Usage Patterns of Small Businesses

Other literature type, Article English OPEN
Balan, Shilpa; Rege, Janhavi;

Background: Information can now be rapidly exchanged due to social media. Due to its openness, Twitter has generated massive amounts of data. In this paper, we apply data mining and analytics to extract the usage patterns of social media by small businesses. Objectives:... View more
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