Marketing and clinical trials: a case study.

Article English OPEN
Francis, D; Roberts, I; Elbourne, DR; Shakur, H; Knight, RC; Garcia, J; Snowdon, C; Entwistle, VA; McDonald, AM; Grant, AM; Campbell, MK;
(2007)
  • Publisher: BMC
  • Journal: Trials,volume 8,pages37-37 (issn: 1745-6215, eissn: 1745-6215)
  • Related identifiers: pmc: PMC2212650, doi: 10.1186/1745-6215-8-37
  • Subject: Medicine (miscellaneous) | R5-920 | Medicine (General) | Research | Pharmacology (medical)
<p>Abstract</p> <p>Background</p> <p>Publicly funded clinical trials require a substantial commitment of time and money. To ensure that sufficient numbers of patients are recruited it is essential that they address important questions in a rigorous manner and are manage... View more
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