The language of marketing and its translation: morphological and semantic aspects of terminology

Article German OPEN
Konovalova, Anastasia; Ruiz Yepes, Guadalupe;
(2016)
  • Publisher: Universitat de València
  • Related identifiers: doi: 10.6035/MonTI.2016.8.3
  • Subject: Marketing | Language for special purposes | Terminology | Traducción e Interpretación | Specialised translation

This article is the English version of “Die Sprache des Marketings und ihre Übersetzung: Morphologische und semantische Aspekte der Terminologie” by Anastasia Konovalova & Guadalupe Ruiz Yepes. It was not published on the print version of MonTI for reasons of space. The... View more
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