Crisis in the air: An investigation of AirAsia’s crisis-response effectiveness based on frame alignment

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Gerken, F.; Van der Land, S.F.; van der Meer, T.G.L.A.;

This study explores the effectiveness of organisational crisis-response strategies and public online response by applying a framing perspective. This has been done to study the crash of AirAsia’s flight QZ8501, in which a three-step methodological case study approach ha... View more
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