Semantic retrieval of trademarks based on conceptual similarity

Article English OPEN
Anuar, Fatahiyah Mohd; Setchi, Rossitza M.; Lai, Yukun;
(2016)

Trademarks are signs of high reputational value. Thus, they require protection. This paper studies conceptual similarities between trademarks, which occurs when two or more trademarks evoke identical or analogous semantic content. This paper advances the state-of-the-ar... View more
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