publication . Article . 2012

Meta-stereotypes, social image and help seeking

Wakefield, JRH; Hopkins, N; Greenwood, RM;
Open Access English
  • Published: 12 Oct 2012
  • Publisher: John Wiley
  • Country: Italy
Abstract
People who need help can be reluctant to seek it. This can be due to social image concerns. Here, we investigate if these concerns may be prompted by a salient negative meta-stereotype: the belief that one’s group is judged negatively by another group. Specifically, we researched group members’ help-seeking behaviour in the context of a dependency-related meta-stereotype. In a two-condition study (N = 45), we manipulated participants’ belief that their national group was judged dependent by a significant out-group. We then examined their subsequent help-seeking behaviour on a real-world task. Participants whose social identity as a group member was salient showe...
Subjects
free text keywords: Sociology and Political Science, Social Psychology, Help-seeking, Social image, Stereotype, media_common.quotation_subject, media_common, Social group, Psychology, Community development, Social identity theory, Salient, Sacrifice
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Copyright © 2012 John Wiley & Sons, Ltd.

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