Representations of ageing in the media

Part of book or chapter of book English OPEN
Ylanne, Virpi;
  • Publisher: Routledge
  • Subject: HM | PN1990

This chapter reviews research on representations of older people and ageing in print and TV media, focusing on advertising. Findings from content analytic studies are summarised and a case is then made for the necessity for more context sensitive research. Media discour... View more
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