publication . Article . 2013

Language choice as a potential source of Intercultural discord in English-Mandarin business encounters.

Fischer, Mary;
Open Access English
  • Published: 01 Jan 2013
  • Country: United Kingdom
Until recently Anglophone business research into the issues surrounding the costs of and barriers to internationalisation has focused on cultural barriers and their potential for conflict and misunderstanding. Most of this research assumes that, as English is the international language of business, language itself is not an issue and that communication problems are situated in underlying cultural assumptions. This paper surveys recent research on issues relating to the use of a lingua franca, normally English, in intercultural business dealings, and in communication and conflict management, and relates it to a pilot study of five Chinese business people who use ...
free text keywords: Language management, conflict management, intercultural communication, English as lingua franca, 658 General management, HD28 Management. Industrial Management, Edinburgh Institute
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