'How do you like your eggs in the morning?': A simple 7 step toolkit for creating strategic marketing plans that really work

Book English OPEN
Grieves, Kay;
  • Publisher: University of Sunderland
  • Subject: sub_librarianship | sub_marketing

The Strategic Marketing Toolkit puts your customers at the centre of service planning, delivery and promotion. Its 7 easy steps will help you to create marketing plans that clarify distinct service offers, target key customer groups and communicate the benefits of your ... View more
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