Experiencing the shadow: Organizational exclusion and denial within experience economy

Article English OPEN
Kociatkiewicz, J. ; Kostera, M. (2010)
  • Publisher: SAGE Publications

This article focuses on the dark and hidden aspects of experience economy events. These aspects are framed as the shadow in the Jungian sense, i.e. an archetype of the unconscious domain. Individuals and organizations create a shadow as a side effect of attempts at control and ordering of their identity. The article presents stories based on ethnographically inspired field studies of experience economy events to show how staged experience produces an experiential shadow side. The process is problematized and reflected upon as a shadow producing side effect of identity production and management in experience economy settings. The possibilities for the integration of the shadow into the normal operation of experience economy organizations are considered with the help of images of the carnival and the archetype the fool. The acceptance of the paradoxical and strange side of such events they may be better understood and their dark side integrated. © The Author(s), 2009.
  • References (49)
    49 references, page 1 of 5

    Agar, M. (1986) Speaking of Ethnography. Newbury Park: Sage

    Albert, S. and Whetten, D.A. (1985) 'Organizational Identity', in L.L. Cummings and M.M. Staw (eds) Research in Organizational Behavior, pp. 263-295. Greenwich, CT: JAI Press.

    Augé, M. (1995) Non-Places: Introduction to an Anthropology of Supermodernity. London: Verso.

    Bakhtin, M. (1941/1984) Rabelais and His World. Bloomington: Indiana University Press.

    Bakhtin, M. (1963/1987) Problems of Dostoyevski's Poetics. Minneapolis: University of Minnesota Press.

    Bakhtin, M. (1935/1981) 'Discourse in the Novel', in "e Dialogic Imagination: Four Essays, pp. 259-422. Austin, TX: University of Texas Press.

    Barber, B. R. (1995) Jihad versus McWorld. New York: Times Books.

    Bauman, Z. (2008) "e Art of Life. Cambridge: Polity.

    Boje, D. M. (2001) Narrative Methods for Organizational and Communication Research. London: Sage.

    Bowles, M. (1991) ' e Organization Shadow', Organization Studies 12(3): 387-404.

  • Metrics
    views in OpenAIRE
    views in local repository
    downloads in local repository

    The information is available from the following content providers:

    From Number Of Views Number Of Downloads
    White Rose Research Online - IRUS-UK 0 63
Share - Bookmark