publication . Book . 2005

Profitable marketing: marketing for non marketing managers. Ceuta Healthcare

Kilburn, David;
Open Access English
  • Published: 18 May 2005
  • Publisher: Bournemouth University
  • Country: United Kingdom
Abstract
This workshop was conducted with 20 Managers from Ceuta Healthcare to raise their awareness of the power of marketing and give them a set of marketing tools to improve the success rate of their business development activities
Subjects
free text keywords: bmm
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