Inertia, Friendships or Effective Relationship Marketing? Remaining at the Same University for a Taught Master’s Degree

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Gardener, John; Richardson, Mark; Evans, Carl;
(2015)
  • Publisher: University of Worcester
  • Subject: LB2300 | L1 | LB2361 | LB
    mesheuropmc: education
    acm: ComputingMilieux_COMPUTERSANDEDUCATION

This paper focuses on the influencing factors of individual students who remain at the same University for their postgraduate study. By interviewing students on an MSc Management course, we found some interesting motivations about where to continue studying a taught pos... View more
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