Business Model Innovation: How Iconic Business Models Emerge
- Publisher: EMERALD GROUP PUBLISHING LTD
Despite ample research on the topic of business model innovation, little is known about the cognitive processes whereby some innovative business models gain the status of iconic representations of particular types of firms. This study addresses the question: How do icon...
68 references, page 1 of 7
views in local repository
downloads in local repository
The information is available from the following content providers: