publication . Thesis

The impact of mobile telephony services on performance outcomes of micro-businesses in developing economies: with evidence from micro-business communities in Afghanistan and Cameroon

Mfuh, Windfred Fuaye Kenji;
Open Access English
  • Country: United Kingdom
Abstract
This thesis reports on a study conducted to investigate the relationship between the integration of mobile telephony services into micro-business processes and perceived enhanced business performance in a developing economy context, with detailed evidence drawn from a sample of 210 micro-businesses in Afghanistan and Cameroon. The research conceptualises, operationalises, and empirically tests an eclectic research model which integrates theory from the literature on the adoption and use of information and communication technologies (ICTs), on information economics, on strategic management, on entrepreneurship, and on small business growth and business performanc...
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free text keywords: HF
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