Food safety awareness among customers to avoid the risk of food borne illness
Muthukumar, Dr. E.
- Publisher: Journal Of Business Management & Social Sciences Research
Journal Of Business Management & Social Sciences Research
(issn: 2319-5614, eissn: 2319-5614)
Business Management | safety, consumer awareness of food safety, risk of food borne illness,
Man is struggling for basic needs of food, shelter, safety, today technology improved a lot but the essential think is we have doubt we are living in a safe atmosphere or environment. Because lot of risk is increased man work like machine they lose their identity with a busy schedule it becomes risk. Each and every person should know what they purchase from the market where the product comes from first it is essential for your health it gives safety life. Today everything becomes commercial the producer should also think about it. It becomes one of the social responsibilities of every businessman. Because customer is the king they are the decider if the customer aware of food safety it is essential to avoid the risk. The aim of the study is to identify the food safety; awareness, risk of food borne illness among customers in Coimbatore districts simple percentage analysis is used for analysis. The questionnaire is divided into demographic information, food safety, risk of food borne illness and awareness of food safety awareness.