publication . Article . 2018

INTER-MUNICIPAL COOPERATION OF A REGION IN THE FIELD OF THERAPEUTIC RECREATION MARKETING (A CASE STUDY OF ZAVYALOVSKY AND ROMANOVSKY DISTRICTS OF ALTAI KRAI)

Антон Викторович Разгон;
Open Access Russian
  • Published: 10 Jan 2018 Journal: Economics Profession Business (issn: 2413-8584, eissn: 2413-8584, Copyright policy)
  • Publisher: Altai State University
Abstract
The article presents suggestions for joint development of marketing technologies used by administrations Zavyalovsky and Romanovsky district of Altai region, characterized by geographic proximity and offering a tourist product with similar properties and target consumers — health and Wellness rest on salty lakes. Special attention is paid to the problems of marketing Analytics, branding, promotion of tourist areas in the Internet, events and catering in tourist areas.
Subjects
free text keywords: Inter-municipal cooperation, Recreation, Regional science, Business
Related Organizations

1. Razgon, A. (2017) Tourism development in the municipal districts of the Altai territory: Socio-economic policy of the country and the Siberian region during the transition to innovative way of development : materials of IX International scientific conference, 22-23 June 2017, Barnaul, pp. 102-106. (in Russian).

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publication . Article . 2018

INTER-MUNICIPAL COOPERATION OF A REGION IN THE FIELD OF THERAPEUTIC RECREATION MARKETING (A CASE STUDY OF ZAVYALOVSKY AND ROMANOVSKY DISTRICTS OF ALTAI KRAI)

Антон Викторович Разгон;