电视剧《三生三世十里桃花》于2017年播出。该剧是根据唐七于2009年连载的同名原著改编而成的。原著在连载期间已收获不少粉丝，而电视剧的播出承载了原著的粉丝量，收视率名列前茅。因此，电视剧《三生三世十里桃花》可谓是众多仙侠剧中即热门又成功的一部作品。 本文将以电视剧《三生三世十里桃花》为研究对象，并结合剧中人物、剧情、场景、道具和配乐，旨在研究桃花在剧中作为整体意象和公共意象的表现以及其中所具有的爱情、避难、佳人等的多重含义。另外，本文也将总结电视剧《三生三世十里桃花》中出现的桃花意象在剧中发挥的视觉与听觉作用。 关键词：《三生三世十里桃花》；桃花意象 Chinese Drama Eternal Love was first broadcasted in 2017. This drama was originally adapted from the novel Three Lives, Three Worlds, Ten Miles of Peach Blossoms serialised by the author Tang Qi in 2009. The novel had garnered numerous fans during the serialisation period. As a result, these fans continued to support Eternal Love and this laid the foundation for the high ratings of the drama. Therefore, Eternal Love is deemed as one of the most popular and successful Xianxia drama. The primary focus of this thesis will be set on Eternal Love, analysing from the perspectives of the characters, plots, backdrops, props and soundtracks of the drama. Through these different aspects, this thesis aims to research on the manifestations and love, refuge and women’s beauty related multi-faceted significances of peach blossoms acting as ‘overall’ imagery and ‘well-known’ imagery in the drama. Additionally, this thesis will also conclude on the visual and auditory purposes of the peach blossoms imagery used in Eternal Love. Keywords: Eternal Love, Three Lives ,Three Worlds, Ten Miles of Peach Blossoms, peach blossoms imagery Bachelor of Arts in Chinese