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Model to assess hospitality on board Brazilian domestic air transport aircraft

Kaperaviczus, Alexandre Faro; Airton José Cavenaghi; Oliveira, Paulo Sérgio Gonçalves De;

Model to assess hospitality on board Brazilian domestic air transport aircraft

Abstract

Abstract Justified purpose of the topic: Knowledge of how passengers perceive hospitality aboard Brazilian aircraft allows us to know the tangible and intangible factors that customers value and that can influence airline choice. Objective: Within aviation hospitality, the present study aims to investigate hospitality in Brazilian domestic air transportation from passenger viewpoint. Method and approach: The study is of a mixed nature comprising a qualitative stage with literature review and quantitative one, with the development of a data collection instrument and the analysis of 1,163 questionnaires, using SPSS software as an analysis tool. Results: The findings allow us to conclude that passengers perceive hospitality aboard Brazilian domestic air transport aircraft, comprising a set of 19 items that can be explained using 5 factors that were named "attractions", "service", "well-being", "low cost" and "cleanliness". Originality: This work aims to present an original model to measure hospitality aboard Brazilian aircraft.

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  • citations
    This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
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    popularity
    This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
    Average
    influence
    This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
    Average
    impulse
    This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
    Average
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popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
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